At the Casual Connect – Netherlands, MJ Fahmi, CEO of Babil Games, gave an informative session, “F2P Contract and Deals 101”, about the nature of business between a mobile-game publisher and developer, what concerns they should both pay attention to and what methods to follow to reach successful cooperation. 

In his talk, MJ explains the nature of the long-term business relationship between a developer and a publisher, and lists questions and concerns that should always be a priority for both parties, before agreeing to anything. He explains why the pricing should be the last thing to consider from either end.

MJ dives deep into the technical part of the revenue share model, and how the percentage agreed upon is based on several factors such as reputation of publisher, and games of developer. He also walks the audience through the terms and legality of the contracts and deals’ contract period and duration, payment methods, termination clauses, and intellectual property clarification.

About MJ Fhami:

MJ is a tech-savvy, avid gamer that is constantly on the lookout for new ideas and technologies. He loves to surround himself with happy people that have a positive outlook on life and strive towards achieving their goals through hard work and dedication. With over 10 years of experience in the gaming industry, MJ loves to share his passion by being active in global gaming conferences and international talks. Over the course of his professional career, he received several awards for his work on localizing and distributing ERP systems to the Arab region.

About Babil Games:

Babil Games is a top-tier mobile game publisher in the MENA region. Founded in 2012 by hardcore gamer, Mohammad Fahmi (MJ) and passionate entrepreneur, Abdullah Fahmi (AJ). It is based in Amman, Jordan and Dubai, UAE and is part of Stillfront Group AB, Sweden. It is best known for the Nida Harb series and Strike of Nations. Babil Games publishes evergreen mobile games that innovatively tailor to different markets in several languages, considering culture-sensitivity and market needs.For more information, please visit

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